Retail insights from the sporting goods industry
All about e-commerce, in-store, and multichannel in the sports business
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News briefs
New Balance opens its first Swedish flagship store
New Balance continues to open up stores. Now the company opens its second store in the Nordic region.
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Article
Sport 2000 Austria had a strong winter season
Rentals and premium gear, as well as ski tourism and consumer expectations, were the Austrian retail network’s best segments.
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News briefs
Decathlon partners with Tata Cliq Fashion to bolster e-commerce presence in India
Tata Cliq Fashion will host Decathlon’s portfolio of over 5,000 products across 60 sports categories.
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Article
SEO, social media and post purchase: e-commerce study compares DTC and retail
Sport 2000 Germany’s new study reveals the challenges in e-commerce in the sporting goods sector.
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News briefs
Groupe Sport 2000 rebrands itself Céraclès Coopérative
The French cooperative is also launching a major strategic plan involving new store openings.
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News briefs
Saucony exceeds 40% retail growth in China in Q1
MS Sports Company Limited reports retail trends for its core Xtep and Saucony brands.
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Article
Rip Curl’s third flagship store in Spain has opened
The 150-square-meter space, located in the heart of Bilbao, will serve surf customers of the Biscaya region.
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Article
Frasers Group to open 100 new stores in New Zealand and Australia
Frasers has signed a 25-year agreement with Accent Group.
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News briefs
Asics opens its first flagship store in Queensland, Australia
In addition to a full assortment of running products, the Brisbane store is equipped with cricket and rugby products to please all Aussies.
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Case Study
Fitness company Gymshark: From online pure-play to omnichannel success
This is how Ben Francis became a billionaire with a niche brand.
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C-Suite Interview
ASMAS CEO Peter Bruggmann: "The private, independent sports shops are a key feature of the Swiss market"
Like many others, the Swiss market for sports has had trouble sustaining growth since the pandemic. SGI Europe has gotten hold of Peter Bruggmann, CEO of ASMAS, the Swiss sports retail association, to obtain details on how the Swiss market developed in full-year 2024. SGIE: How does the ...
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Article
Puma opens first European flagship store on iconic shopping street
The 2,200-square-meter store is located on a London shopping avenue, Oxford Street, among such competitors as Asics, Adidas and Champion.
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News briefs
Sports Direct opens 2,800-sqm store at big UK mall
Frasers Group has unveiled its latest Sports Direct store at Trafford Palazzo in Manchester.
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Article
Intersport rolls out football specialist store format, set to launch in up to 20 markets
The 1,200-square-meter store in Athens, Greece, includes an in-game presence partnership with EA Sports FC 25, a Puma Footlab initiative to engage Gen Z and an indoor football court to test gear.
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Article
Decathlon Germany to open stores at Galeria locations
Decathlon Germany’s expansion plans with Galeria: from Konstanz to Leverkusen. New hires will number in the thousands.
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News briefs
Frasers expands partnership with MAP Active to expand in South Asia
The plan is to open more than 350 stores in the region over the long term.
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News briefs
Dutch withdrawal provokes loss in Sprinter’s FY24
Overall revenue growth could not overcome one-off impairments.
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Article
Zumiez posts Q4 operating profit, but cautious on FY25 view
Gross margin improved to 36.2 percent and comparable store sales grew to 5.9 percent.
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News briefs
Intersport Germany confirms strategy and management changes at AGM
The retailer has reaffirmed its growth strategy and appointed Oliver Krumholz as Supervisory Board Chair.